Backing Cards

Bespoke Backing Cards

Display and package your pins, badges, jewellery and more with our Backing Cards! We offer many different sizes, meaning our backing cards are versatile and useful for any small business owners looking to elevate their branding. Whatever products your small business has on offer, from jewellery and badges to keyrings, we have many different hole and slit options to suit any product! You can also choose from a range of paper stocks, as well as lamination and other finishes, for a sleek look that makes your products stand out from the rest.

Jewellery

If you make your own jewellery, backing cards are the second most important item you need to make after the products that you sell. Whether you use clay, beads, silver, acrylic or another medium to make your jewellery, you will need to display them in some way in order to sell them in shops or to package and post them out to online customers. They need to look presentable on market stalls and in shops as well as in images online and on social media. Designing branded backing cards that are cohesive across your entire range ensures your brand looks professional as well as making your jewellery attractive to customers.

Earrings are a popular accessory to create and sell, and are very easy to display on backing cards. The size of your earrings may dictate the size of your backing cards - for example, studs will only need a small card whereas larger hanging earrings may require longer or wider sized cards.

If you create necklaces and bracelets, you may wish to display your jewellery on backing cards that have slits in the sides rather than holes. You might also make charms for your bracelets, so may wish to use ribbon or elastic to secure these to the backing cards through holes or slits. The same also applies for rings. The options are endless so don’t be afraid to get creative with your packaging solutions! Make your small jewellery business stand out in an often over-saturated market with unique branding - including your backing cards.

Pins

Pins, badges and brooches are a perfect product to utilise backing cards to be displayed and packaged. By designing backing cards for your badges you can ensure that they look appealing to customers on market stalls, and arrive safely and attractively if delivered by post. Depending on the style of the pin or badge, you may require different sized and spaced holes so bear this in mind when designing your cards and selecting your hole style.

If your business offers many different badge or pin designs, it can be a nice idea to make different backing cards unique to the different designs. For example, if you offer a pin of an animal, you can design a backing card that places the animal in its habitat - a tiger in the jungle or a cat on a sofa.

Iron-on patches and embroidered transfers can also be displayed on backing cards - if you have no way to attach the patches using holes or slits, you may want to consider glue dots as a solution, which are invisible on the packaging and won’t damage your product.

Keyrings

A popular product for small businesses to create and sell is keyrings - especially acrylic or enamel keyrings. Backing cards are great for displaying keyrings as you can attach the ring part to the card using elastic through a hole, and even secure the keyring in place using glue dots or double sided tape. If you run a small business that offers knitted or crocheted products, small keyrings are also a great product to offer - often faster to make than larger products and therefore cheaper for your customers to buy.

Hair

Small businesses that offer hair accessories can utilise backing cards to display their products just the same as jewellery. Homemade scrunchies and hair ribbons are a great product to add to your product offering that can easily be picked up by customers shopping online or in-store. Backing cards are ideal for displaying scrunches on railings or in baskets, and can help keep them secure while being delivered by post.

You can also offer hair clips to your customers that are easy to package using backing cards. It can be as simple as clipping the clips or grips to the side of the cards, or we offer 2 parallel vertical slits that you can easily attach hair grips to, to keep them secure on the card and prevent them being broken or lost.

Decals

Sticker decals are a great, unique product to add to your product list. They’re easy to design and allow you to offer a range of decals to suit anyone, with a range of uses. Car decals are an up-and-coming product which are getting more and more popular - be ahead of the trend and get designing! Think not only bumper stickers, but also stickers for mirrors and windows. Decals are also a great product to design as homeware - to stick on windows, mirrors, water bottles, laptops, the list is endless!

Once you’ve designed the product, you’ll need to think of packaging solutions. Backing cards are ideal for decals as you can design the backing cards to suit the stickers. If the decals are designed for car rearview mirrors, design the backing card as a mirror. If they’re designed for water bottles, design the backing card as a Stanley cup.

Pocket Hugs

‘Pocket hugs’ and other tokens are popular gifts, especially on Etsy and similar sites. They make great sentimental gifts for all occasions, especially as good luck tokens for big events or for people who suffer with anxiety. These can be designed in many different ways and in many different materials, so it might be worth considering designing a similar product for your customers.

Backing cards can be designed for these tokens for different occasions, or could even be customisable for individual customers. Whether it’s birthdays, Christmas, graduations, driving tests, new jobs, exams - the occasions are endless for token gifts.

FAQs - Backing Cards

What are backing cards used for?

Backing cards are printed display cards used to present products like earrings, enamel pins, badges, keyrings, hair clips and other small accessories. They help protect your product, improve retail presentation and clearly show your branding, logo or care instructions.

If you sell on Etsy, at craft fairs, in retail shops or online, custom backing cards instantly make your products look more professional and gift-ready.

Can I order custom jewellery backing cards with holes for earrings?

Yes. We print custom jewellery backing cards with pre-cut holes or slits designed specifically for earrings, studs, hooks and drop styles.

You can choose the appropriate hole option during checkout to suit your product. This makes them ideal for handmade jewellery sellers looking for professional earring display cards in the UK.

Do you print backing cards for enamel pins and badges?

We do. Our backing cards are perfect for enamel pins, lapel badges and brooches.

You can add holes for pin posts and use thicker card stock to support heavier items. Many small brands and independent makers choose our backing card printing for product launches and retail packaging.

What sizes are available for backing card printing?

We offer a range of popular backing card sizes suitable for jewellery, hair accessories and small retail items.

If you're searching for small backing cards for earrings or larger backing cards for hair clips, you can select the size that best fits your product dimensions. Always measure your item first to ensure the best fit and presentation.

What paper stock is best for jewellery backing cards?

For jewellery and retail display, we recommend thicker card stocks to provide durability and a premium feel.

If you're looking for sturdy backing cards for craft fairs or shop displays, choosing a heavier GSM stock helps prevent bending and keeps your products looking sharp on shelves or peg hooks.

Can I print my logo and social media details on my backing cards?

Yes, you can fully customise your backing cards with your logo, brand colours, website URL, care instructions and social media handles.

Many small businesses use custom backing cards as a subtle but effective marketing tool, helping customers remember and find their brand again.

How quickly can I get backing cards printed in the UK?

We aim to print and dispatch backing cards within 48 hours. Once dispatched, they’re sent on a fully tracked next working day delivery service.

If you need cheap backing card printing with a fast turnaround in the UK, we keep production in-house to ensure speed without compromising quality.

Is there a minimum order for custom backing cards?

No large minimums. Whether you need a small batch for a product launch or a larger quantity for retail distribution, you can choose the print run that suits your business.

This makes our backing card printing ideal for start-ups, Etsy sellers, and growing brands.

Can I upload my own artwork for backing cards?

Yes. You can upload your own print-ready artwork in PDF format (preferred), or other common file types such as JPG or PNG.

For best results, supply artwork at 300dpi in CMYK with bleed included. If there’s an issue with your file, our team will contact you before printing.

How much does delivery cost?

To keep our backing card printing prices competitive, we charge a flat £4.95 per order for fully tracked 24-hour delivery.

Some printers advertise “free delivery” but include it in the product price. We keep it transparent, just one delivery charge per order, not per item.

Are backing cards suitable for craft fairs and market stalls?

Absolutely. Custom printed backing cards are one of the simplest ways to elevate your stall presentation.

They help your products stand upright, look organised and appear more premium — which can directly improve perceived value and increase sales at markets or pop-up events.

Do you offer eco-friendly backing cards?

We offer recyclable paper stocks, making them suitable for brands looking for more sustainable packaging options.

If you're building an eco-conscious jewellery or accessories brand, choosing recyclable backing cards supports that message while maintaining a professional look.

Backing card Printing Feedback

Really good. Website is easy to use. Great quality, v reasonable prices, and quick delivery. I uploaded my artwork, and received the goods quickly. The print quality is far better than I expected.

KMM - Sunderland

Excellent service from start to finish. Printed on lovely quality card and kept up to date on printing and dispatch times.In my opinion, this company is faultless. Many thanks for the speedy service.

E Bowen - Edinburgh