{"id":929,"date":"2018-08-22T20:41:18","date_gmt":"2018-08-22T19:41:18","guid":{"rendered":"https:\/\/www.banana-print.co.uk\/blog\/?p=929"},"modified":"2024-06-14T12:33:42","modified_gmt":"2024-06-14T11:33:42","slug":"how-to-design-a-label","status":"publish","type":"post","link":"https:\/\/www.banana-print.co.uk\/blog\/how-to-design-a-label\/","title":{"rendered":"How to Design a Label: 8 Unique Tips for Novices"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Sometimes, the quality of a product\u2019s label will be enough to sell that product.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On a label, the combination of impressive graphic design and useful information is often irresistible to a customer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, a product\u2019s label can be its own kind of advertising.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It speaks to your business, your product, and the high quality of both. Taking the time to choose the right kind of label and putting thought and care into its design, is therefore essential.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your business is small and you don\u2019t have the budget for a designer, or if you need to save money, you can design and order your own labels.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, how do you design a label to make sure you get an amazing finished <\/span><a href=\"https:\/\/www.banana-print.co.uk\/stickers-labels\/\"><span style=\"font-weight: 400;\">label or sticker<\/span><\/a><span style=\"font-weight: 400;\">?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First, figure out the type of label you need. Then, follow our easy design tips to make it look professional.<\/span><\/p>\n<h2>Types of Labels: What Are Your Options?<\/h2>\n<p><span style=\"font-weight: 400;\">Before you start figuring out how to design a label, you should first figure out what type you need:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Address Labels<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Call-to-Action Labels<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Product Labels<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Packaging Stickers<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Name Labels<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-944 aligncenter\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image15-1024x693.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"693\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image15-1024x693.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image15-300x203.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image15-768x520.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image15.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h3>1. Address Labels<\/h3>\n<p><span style=\"font-weight: 400;\">Designing your own address labels for your brand makes sending out company-related correspondence easier. Include your logo on the label so when you stick it on an envelope or package, it\u2019s instantly branded for a professional look.<\/span><\/p>\n<h3>2. Call-to-Action Labels<\/h3>\n<p><span style=\"font-weight: 400;\">Call-to-action labels are simple stickers you can place on a product to call your customer to action. These can be simple or elaborate, but most often will have an action phrase. For example, call-to-action labels that say \u201cTouch me!\u201d \u201cSmell me!\u201d or \u201cLook closer!\u201d invite your customer to examine your product and experience the benefits firsthand.<\/span><\/p>\n<h3>3. Product Labels<\/h3>\n<p><span style=\"font-weight: 400;\">Product labels are perhaps the most common type of labels with which you\u2019re familiar. These labels are on almost every product you can buy and describe that product, its benefits, or its ingredients, and include branding.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The right product labeling can help demystify a product, clearly communicate its benefits to the customer, and make it look enticing or appealing.<\/span><\/p>\n<h3>4. Packaging Stickers<\/h3>\n<p><span style=\"font-weight: 400;\">For shipping your products, packaging stickers for boxes and envelopes can take the customer experience one step further. Add a sticker with your logo on it to a box, or add one as an envelope seal, and it instantly elevates the entire package.<\/span><\/p>\n<h3>5. Name Labels<\/h3>\n<p><span style=\"font-weight: 400;\">Whether your team is attending an event or you just need name tags for your front-facing employees, customizing name labels is another great way to make a good impression and stay on-brand.<\/span><\/p>\n<h2>8 Tips for Designing a Professional-Looking Label<\/h2>\n<p>Designing labels for product packaging is a big deal. The label will directly affect how your product is perceived and will influence buying decisions. However, as you\u2019ll soon see, it\u2019s not a good idea to get too critical when you\u2019re trying to figure out how to design a label.<\/p>\n<p>Instead, follow these basic tips, have a little fun with it, and you\u2019ll get a handle on the winning formula for professional, snazzy-looking labels.<\/p>\n<h3>1. Use the Best Possible Tools<\/h3>\n<p><span style=\"font-weight: 400;\">Before you can design a beautiful logo or online label, you need to have the right tools for the job. Luckily, there are a few different options that will yield great results, whether you\u2019re working in a small business setting or out of your home office.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consider using one of these design tools:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Adobe Suite: This software includes a variety of design programs (including Photoshop, Illustrator, and InDesign) that allow you to create and edit complex graphic design products, like product labels.\u00a0\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Microsoft Word: This software has easy-to-use label formatting templates, so designers can configure and print many labels on one single page.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Canava: This online software has a wide range of free templates you can use and edit to create your perfect label, making it a great option for entry-level designers.<\/span><\/li>\n<\/ul>\n<h3>2. Include the Most Important Information<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-942\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image13-1024x427.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"427\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image13-1024x427.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image13-300x125.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image13-768x320.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image13.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>When designing your label, you have to make sure key information is included without overwhelming the label with text.<\/p>\n<p>With too much text, your label starts to look cluttered and confusing. This is why you should outline exactly what you need to include to help the customer make sense of the product and desire it \u2013 no more, no less.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-937\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image8-1024x981.png\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"981\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image8-1024x981.png 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image8-300x288.png 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image8-768x736.png 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image8.png 1417w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>For instance, <a href=\"https:\/\/theultralinx.com\/2014\/10\/20-awesome-coffee-packaging-designs\/\" target=\"_blank\" rel=\"noopener noreferrer\">on the coffee label<\/a> above, the designer has made sure to include important buying information (the coffee bean origins and the type of roast) but has left plenty of space on the label. This gives the brand name and logo a chance to stand out.<\/p>\n<h3>3. Think About the Product Packaging &amp; Containers<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-943\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image14-1024x427.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"427\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image14-1024x427.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image14-300x125.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image14-768x320.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image14.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>The size, shape, and type of packaging\/container for your product will definitely determine your <a href=\"http:\/\/www.howdesign.com\/design-creativity\/5-tips-designing-effective-labels\/\" target=\"_blank\" rel=\"noopener noreferrer\">label design<\/a>, too.<\/p>\n<p>For instance, a small spice jar needs a much smaller label. It has to look good and stand out on that tiny surface, yet you can\u2019t put too much information on it or it will be hard to read.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-931\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image2-1024x608.png\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"608\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image2-1024x608.png 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image2-300x178.png 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image2-768x456.png 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image2.png 1285w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Every product has its own unique packaging (a jar of ketchup will require a very different label than a package of cookies or a pair of headphones). So, when you are designing a product label, it is critically important to keep the product packaging at the top of your mind.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">After all, if the label is too big or too small for the container, it won\u2019t catch the customer\u2019s eye!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consider the product\u2019s shape and size, as well as the label\u2019s location on the packaging, before you begin to work with any other design elements. This will give you clear parameters in which you have to work, which will determine the font and image sizes you need to use.<\/span><\/p>\n<h3>4. Use a Consistent Brand Logo<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-945\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image16-1024x427.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"427\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image16-1024x427.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image16-300x125.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image16-768x320.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image16.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>When designing your label, don\u2019t forget to add <a href=\"https:\/\/theultralinx.com\/2015\/02\/30-beautiful-examples-label-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">your logo or branding<\/a>.<\/p>\n<p><span style=\"font-weight: 400;\">Your product label needs to accomplish two main tasks: it must tell your customer what is inside the packaging, and it must advertise your company. Accomplishing the former is simple enough (just use clear, effective copy on your label) but the latter requires you to use very consistent branding.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How can you make sure your label reflects your brand? By incorporating your logo! Every one of your company printables should bear your logo somewhere, and your product labels are no exception.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Make sure your logo (or a simplified version, if your logo is too detailed for a small label) is prominently placed in your design. <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-936\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image7-1024x682.png\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"682\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image7-1024x682.png 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image7-300x200.png 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image7-768x512.png 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image7.png 1529w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>In the above example from Ucreative, the <a href=\"http:\/\/www.ucreative.com\/inspiration\/30-examples-of-layout-design-in-packaging-and-label-stickers\/\" target=\"_blank\" rel=\"noopener noreferrer\">packaging and product<\/a> may change, but the brand name remains a consistent design element. It looks the same on every package, but it still complements each one.<\/p>\n<h3>5. Make It Clear and Readable<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-941\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image12-1024x427.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"427\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image12-1024x427.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image12-300x125.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image12-768x320.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image12.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Even the most beautiful label in the world won\u2019t be effective if your customers can\u2019t read it. Readability is arguably the most important element of any graphic design project, from product labels and name tags to company flyers and banners.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, it\u2019s fine if some aspects of your label (the fine print, for example) are only truly legible up close, but your company name and product name must be seen even from across the room. Remember to take a few steps back throughout the design process and see how your label looks from afar. <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-933\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image4-1024x670.png\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"670\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image4-1024x670.png 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image4-300x196.png 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image4-768x503.png 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image4.png 1448w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>This tip is important if you need your product to stand out on store shelves. A label that\u2019s readable from far away will shout at customers and draw them in.<\/p>\n<h3>6. Use a Smart Combination of Fonts<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-930\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image1-1-1024x427.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"427\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image1-1-1024x427.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image1-1-300x125.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image1-1-768x320.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image1-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Every label designer knows how important it is to use contrast in your graphic design projects. Contrasting colors or fonts adds dimension to your overall design, which grabs the viewer\u2019s attention and entices them to pick up the product.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Throughout the design process, play around with different font pairings (stick to two or three fonts, no more). Consider fonts of different thickness, or even different styles; for example, ornate script-style fonts always look great alongside bold, modern, sans serif options.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-939\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image10-1024x873.png\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"873\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image10-1024x873.png 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image10-300x256.png 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image10-768x655.png 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image10.png 1540w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>For a similar look, try using two main fonts on your product label. Pick one that\u2019s more elegant and one that\u2019s more modern. Or, pair a cursive font with a bold, all-caps font. Use the difference in fonts to make your label easy to read and understand.<\/p>\n<p>For instance, in the gin label example, the all-caps font is used for the brand name, batch number, and other practical information. The cursive font, meanwhile, is used exclusively to describe the flavors of the wine and the ingredients.<\/p>\n<h3>7. Leave Enough White Space<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-934\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image5-1-1024x427.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"427\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image5-1-1024x427.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image5-1-300x125.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image5-1-768x320.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image5-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">The term \u201cwhite space\u201d refers to the empty space between different elements on a page, business card, or label. This is particularly important in graphic design, as it keeps your design from becoming too cluttered for the eye to focus on any one element.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Make sure your label has sufficient white space around each design element: your logo, product name, images, and any copy should all have enough space around them that your customers can focus on one aspect at a time. <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-947\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image18-1024x759.png\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"759\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image18-1024x759.png 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image18-300x222.png 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image18-768x570.png 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image18.png 1525w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>According to Notes on Design, this helps separate important information and <a href=\"https:\/\/www.sessions.edu\/notes-on-design\/6-tips-for-designing-a-product-label\/\" target=\"_blank\" rel=\"noopener noreferrer\">creates visual interest.<\/a><\/p>\n<p>In the above example, the white space is used in a particularly clever way to create the face of a panda.<\/p>\n<h3>8. Add at Least One Decorative Element<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-940\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image11-1024x427.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"427\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image11-1024x427.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image11-300x125.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image11-768x320.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image11.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Labels should first and foremost communicate information about the products they are on. However, that doesn\u2019t mean they shouldn\u2019t be attractive \u2014 in fact, they absolutely should be!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Every product label should have at least one decorative design element to give it some artistic flair. This can be a photo of the product in use, an illustration or decorative pattern, or even copy in an attractive color. <\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-938\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image9-667x1024.png\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"667\" height=\"1024\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image9-667x1024.png 667w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image9-195x300.png 195w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image9-768x1179.png 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image9.png 898w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/p>\n<p>For example, choose an accent color that matches your branding, or add an illustrative element that speaks to what the product does. For a good example, look at the above example of the bottle of limoncello from <a href=\"https:\/\/www.behance.net\/gallery\/25386923\/Crema-di-Limoncello\" target=\"_blank\" rel=\"noopener noreferrer\">Crema de Limoncello<\/a> \u2013 the bright, lemon yellow color is the main accent and speaks to the product ingredients.<\/p>\n<h3>9. Be Playful<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-932\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image3-1-1024x427.jpg\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"427\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image3-1-1024x427.jpg 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image3-1-300x125.jpg 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image3-1-768x320.jpg 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image3-1.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>It\u2019s easy to take the question of how to design a label too seriously. Instead, try to have fun with it. Inject some <a href=\"https:\/\/www.canva.com\/learn\/packaging-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">playfulness or personality<\/a> into your label and you might just come up with something that sells itself.<\/p>\n<p><span style=\"font-weight: 400;\">Think back to the products you remember most fondly from your youth. What did their labels look like? Most likely, they involved drawings of cute characters and playful illustrations that grabbed your eye from across the store aisle.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There\u2019s a reason little you was drawn to these product labels: they\u2019re fun!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customers are often drawn to products and packaging that have a little personality, so don\u2019t take the process of designing a label too seriously. Sometimes, a cute illustration or clever pun in your copy can be the thing that earns you a purchase.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-935\" src=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image6-1024x676.png\" alt=\"How to Design a Label: 8 Unique Tips for Novices\" width=\"1024\" height=\"676\" srcset=\"https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image6-1024x676.png 1024w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image6-300x198.png 300w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image6-768x507.png 768w, https:\/\/www.banana-print.co.uk\/blog\/wp-content\/uploads\/2018\/08\/image6.png 1558w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>How to Design a Label: Use Your Creativity<\/h2>\n<p><span style=\"font-weight: 400;\">You don\u2019t need a team of professional designers to create the perfect product label. With the right tools, a few graphic design principles, and a lot of personality and creativity, even amateur designers can create labels that are just as awesome as the pros!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re ready to start designing, consider checking out the <\/span><a href=\"https:\/\/www.banana-print.co.uk\/stickers-labels\/\"><span style=\"font-weight: 400;\">label templates<\/span><\/a><span style=\"font-weight: 400;\"> available at Banana Print one short paragraph for the conclusion. These design templates make it easier than ever to create and print something truly great for your business.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sometimes, the quality of a product\u2019s label will be enough to sell that product. On a label, the combination of impressive graphic design and useful information is often irresistible to a customer. In other words, a product\u2019s label can be its own kind of advertising. It speaks to your business, your product, and the high&hellip;<\/p>\n","protected":false},"author":7,"featured_media":946,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[18],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.0 (Yoast SEO v23.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Design a Label in 9 Easy Steps | Graphic Design Help by Banana Print<\/title>\n<meta name=\"description\" content=\"Get label design tips and tricks straight from real graphic design and printing experts. See how to design a label in 9 easy steps.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.banana-print.co.uk\/blog\/how-to-design-a-label\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Design a Label: 8 Unique Tips for Novices\" \/>\n<meta property=\"og:description\" content=\"Get label design tips and tricks straight from real graphic design and printing experts. 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