Printing Talk

From sporting events to birthday parties, banners are an easy and convenient way to deliver information. They are also incredibly versatile– you can choose from banners that hang on A-frames, banner stands, and adhesive banners, as well as regular hanging banners, pop up banners, and pole banners.  In order to keep your banner looking good…

Creating a booklet that’s attractive and easy to digest is no easy task. Whether you’re designing a business brochure, event program, or lookbook, your booklet layout should tie all your content together to make a cohesive finished product that’s easy for the reader to understand.  Poor design is easy to spot and can spell disaster…

Say goodbye to boring paper products and uninspired printing solutions. The natural tones and environmental benefits of kraft paper are just a few reasons this trendy material is a great option for your personal and professional printing needs. Why Use Kraft Paper? Bleaching isn’t used in the process of creating regular, uncoated kraft paper. Because…

Printing your own documents, flyers and promotional material can be a difficult process– even professionals in the printing industry sometimes struggle to create the eye-catching graphics everyone wants. Learning how to overprint is one way you can create dynamic, interesting designs on your own.  Overprinting– What Is It And Why Use It? In short, overprint…

One of the most crucial, albeit overlooked, aspects of printing is font. Many brands focus on the colours and other aspects of graphic design and forget the design of the letters. Typography holds a lot of weight on the overall feel of a brand and can affect the readability, feeling, voice, and message of your…

Small business owners have many options for reaching new customers. From local SEO to social media to online marketing, the opportunities for further growth are practically endless. However, your digital marketing strategies are a bit more limited when it comes to local business advertising., and while there are many low-cost (or free) local marketing strategies, not…

Print resolution is far and away one of the most important elements of graphic design, and it’s also an element that trips up many new designers. We’ve all seen the results of a document with poor print resolution – blurry images, muddy colors, and a generally unattractive product – and yet we continue to see…

If you’ve ever been to a trade show, received a pamphlet from your doctor, or gotten a direct mailer advertising a new business, you’ve probably encountered a tri-fold brochure. This simple marketing material is a tried and true way to present information about your company, whether you’re advertising a grand opening or introducing a new…

Leaflets have long been an important element of business marketing — and even in the digital age, they are still incredibly useful. With leaflets, you can reach your audience directly (through mailers or by passing out your leaflets in your shop or office). This piece of paper is a physical reminder of your business, which…